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As a 13-year-old, business-owner Carlo DiLeonardo came to the United States with his family from Sicily. Several of the recipes are straight from DiLeonardo’s wife Maddalena DiLeonardo’s kitchen. Some items are named after their seven grandchildren.
In 1976, Carlo DiLeonardo opened the first Peppino’s Pizzeria in Standale with a partner, Joe Adelfio. In the mid-‘80s, the partnership dissolved, and DiLeonardo became sole owner. A second pizzeria was opened in Allendale in 1980 to serve the growing population of students at Grand Valley State University. Expansion continued, and there are now eight Peppino’s take-out pizza resturants in West Michigan. Some are owned by relatives and others franchised.